Last updated: January 2025
Cookies are small text files that are placed on your computer or mobile device when you visit a website. They are widely used to make websites work more efficiently and to provide information to the owners of the site.
Cookies allow a website to recognise your device and remember information about your visit, such as your preferred language and other settings. This can make your next visit easier and the site more useful to you.
The Second Floor uses cookies and similar tracking technologies on our website thesecondfloor.io for several purposes:
These cookies are necessary for the website to function and cannot be switched off. They are usually only set in response to actions made by you, such as setting your privacy preferences or filling in forms.
| Cookie Name | Purpose | Duration |
|---|---|---|
cookie_consent |
Stores your cookie consent preferences | 1 year |
These cookies allow us to count visits and traffic sources so we can measure and improve the performance of our site. They help us know which pages are the most and least popular and see how visitors move around the site.
| Cookie Name | Provider | Purpose | Duration |
|---|---|---|---|
_ga |
Google Analytics | Distinguishes unique users by assigning a randomly generated number | 2 years |
_ga_* |
Google Analytics | Used to persist session state | 2 years |
_gid |
Google Analytics | Distinguishes users | 24 hours |
_gat |
Google Analytics | Used to throttle request rate | 1 minute |
These cookies enable enhanced functionality and personalisation, such as remembering your preferences when you return to our site.
| Cookie Name | Provider | Purpose | Duration |
|---|---|---|---|
calendly_* |
Calendly | Enables the Calendly scheduling widget to function properly | Session / 1 year |
These cookies may be set through our site by our advertising partners. They may be used to build a profile of your interests and show you relevant adverts on other sites.
| Cookie Name | Provider | Purpose | Duration |
|---|---|---|---|
_gcl_au |
Google AdSense | Used to store and track conversions | 3 months |
_fbp |
Used to deliver advertising when using Facebook | 3 months |
In addition to our own cookies, we may also use various third-party cookies to report usage statistics of the Site and deliver advertisements on and through the Site. These third parties include:
Most web browsers allow you to control cookies through their settings preferences. However, if you limit the ability of websites to set cookies, you may worsen your overall user experience, as it will no longer be personalised to you.
You can manage cookies through your browser settings. Here's how to do it in popular browsers:
You can also opt out of certain cookies directly:
Some browsers have a "Do Not Track" feature that lets you tell websites that you do not want to have your online activities tracked. Currently, we do not respond to "Do Not Track" signals as there is no industry standard for how to do so.
We may update this Cookie Policy from time to time in order to reflect changes to the cookies we use or for other operational, legal, or regulatory reasons. Please revisit this Cookie Policy regularly to stay informed about our use of cookies.
The date at the top of this Cookie Policy indicates when it was last updated.
If you have any questions about our use of cookies or this Cookie Policy, please contact us at:
The Second Floor
78 Friday St
Leicester LE1 3BW
United Kingdom
Email: hello@thesecondfloor.io
For more information about how we handle your personal data, please see our Privacy Policy.